… Bomaid headline partner
Cyclists from across Botswana and South Africa are finalising preparations for the Albert Milton Foundation AM640+ Charity Cycle Challenge that takes place on Sunday.
The multi-day ride brings together elite peloton cyclists, recreational riders, and corporate sponsors for a demanding 800-kilometre journey from Jwaneng to Maun, driving support for community health and youth development across the country.
The AM640+ Challenge honours the legacy of the late Debswana Managing Director and avid cyclist, Albert Milton. The challenge distance reflects what would have been his 64th milestone year, with the “+” signifying the extended journey to reach Maun. Beyond the immediate ride, the Foundation is working toward establishing a national cycling academy to nurture local sporting talent.
Participating in the journey, Mrs. Albertinah Milton, Founder and Trustee of the Albert Milton Foundation, emphasized the purpose behind the physical endurance required for the route:
“Covering nearly 800 kilometres demands discipline, rigorous preparation, and physical resilience. But the true driver behind every kilometre is impact. We are riding to mobilize real support for the communities along this route who benefit from the Foundation’s initiatives.”
Bomaid champions preventative health as Headline Partner
Botswana Medical Aid Society (Bomaid) has reaffirmed its partnership with the Foundation, contributing over P100,000 toward this year’s challenge. Bomaid Chief Executive Officer, Mr. Moraki Mokgosana, will lead the corporate contingent as Chief Rider.
Speaking on the partnership, Mokgosana highlighted the direct link between active living and long-term preventative health:
“Preventative healthcare starts with simple, deliberate daily decisions, moving more, prioritizing rest, and making active choices. The AM640+ challenge embodies these principles. As Chief Rider, I am proud that our team is taking on these kilometres to demonstrate that personal wellness can be a powerful vehicle for social good.”
Engaging Customers Through the Thrive App
Bomaid customers do not have to be on a bicycle to become part of the journey. Through the Thrive with Bomaid App, customers can convert their accumulated Thrive reward points into direct financial contributions for the AM640+ community projects.
“You do not have to cycle from Jwaneng to Maun to make a difference,” added Mr. Mokgosana. “Every step our customers take toward their personal health can now directly support vulnerable communities. We encourage all our customers to convert their Thrive points and join us in this collective effort.”
The ride will end at Bana Ba Letsatsi, an organization supporting vulnerable children and youth in Maun. To support their operations, Bomaid, in partnership with Chobe Holdings, has donated and installed three water geysers at the facility, which will be officially handed over on 24 September 2026.
The official flag-off takes place in Jwaneng on Sunday, 20 September, with the Assistant Minister of Health Honorable Lawrence Ookeditse expected to join leadership from the Albert Milton Foundation, Bomaid, and corporate partners. Engaging Customers Through the Thrive App
Bomaid customers do not have to be on a bicycle to become part of the journey. Through the Thrive with Bomaid App, customers can convert their accumulated Thrive reward points into direct financial contributions for the AM640+ community projects.
“You do not have to cycle from Jwaneng to Maun to make a difference,” added Mr. Mokgosana. “Every step our customers take toward their personal health can now directly support vulnerable communities. We encourage all our customers to convert their Thrive points and join us in this collective effort.”
The ride will end at Bana Ba Letsatsi, an organization supporting vulnerable children and youth in Maun. To support their operations, Bomaid, in partnership with Chobe Holdings, has donated and installed three water geysers at the facility, which will be officially handed over on 24 September 2026.
The official flag-off takes place in Jwaneng on Sunday, 20 September, with the Assistant Minister of Health Honorable Lawrence Ookeditse expected to join leadership from the Albert Milton Foundation, Bomaid, and corporate partners.
Job Description: Head of Production in Fashion, will be responsible for planning, coordination and control of manufacturing processes. Making sure goods and are produced efficiently. Correct amount is produced at the right cost and level of quality. Product design… Read more: HEAD OF PRODUCTION – FASHION
PRESIDENT / VICE CHANCELLOR BA ISAGO University seeks to appoint a dynamic and visionary leader who will strategically position the Institution, in the national and regional tertiary education landscape, while retaining and developing its competitive edge locally. The President/Vice… Read more: BAISAGO VACANCY
Key markets of Botswana, Croatia & SA anchor growth PBT grows to P72 million, net asset value to P2.98 billion BAKANG TIRO editors@thepatriot.co.bw RelatedPosts RDC Properties posts strong H1 results BOTHO KEY TO BETTER CUSTOMER EXPERIENCE-ACCESS BANK Botswana Households… Read more: RDC Properties posts strong H1 results
Central Committee consider cost cutting at Tsholetsa House BDP admits financial difficulties, deny retrenchment plans BAKANG TIRO editors@thepatriot.co.bw RelatedPosts BDP to retrench Electricity generation jumps 56.6% Molale’s day in court The leadership of Botswana Democratic Party (BDP) is contemplating… Read more: BDP to retrench
HENNY MARUAPULA Own Correspondent RelatedPosts The Wealth Battle ‘E-X’ GBV survivors get a voice Breast cancer awareness tour underway The Wealth Battle ‘E-X’ is a new-fangled 74-paged powerful and motivational faith-based guide that challenges the readers to rise above… Read more: The Wealth Battle ‘E-X’
