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Why packaging coding matters

patriot by patriot
February 8, 2021
in Business
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Why packaging coding matters
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Coding and marking includes barcodes, serialisation codes, and expiry or ‘best by’ dates. Their purpose is to keep manufacturers, retailers and consumers informed about a product, its origin, authenticity and shelf-life.  

There are three main reasons why this is important:

To meet traceability requirements

By printing barcodes and serialisation codes on every product manufactured, as well as on cartons used to transport these goods, product owners can trace products moving through the supply chain. This enables anyone involved in the supply chain to identify individual lots, shipments and packages, informing them of a product’s source and where it is destined. This also allows brand owners to efficiently recall products if needed.

To deliver assurance on product authenticity

In the pharmaceutical industry where counterfeiting is a major problem, brand owners use marking and coding to prove the authenticity of their products. This makes it possible for retailers, consumers and everyone involved in the supply chain to immediately trace a product back to its point of origin. This way it can be tested for its legitimacy, safety in transit, sale or usage.  

To provide information about product freshness

Consumers check the expiry, ‘best-by’ and ‘use-by’ dates on products to ensure these are safe and fresh to consume. These markings help consumers to derive maximum value from their basket of goods, as well as to reduce food waste.

Markem-Imaje’s small character inkjet 9029

For simple coding that saves time, Markem-Imaje’s small character inkjet 9029 inkjet printer, available locally from Pyrotec PackMark, is easy to install, use and maintain.

Designed for low to medium duty applications, the 9029 allows manufacturers to cost effectively print products.

Key benefits include its M6’ ink module that provides quality coding for more than 8 000 hours* and can be changed in less than six minutes. It requires no maintenance, and its automatic cleaning system ensures clean and easy start-ups even after long storage periods.

*Recommended preventive maintenance procedure: 8 000 hours.

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  • Skelemani mishandled Kgosi Mosadi Pan African Parliament furoreMarch 22, 2023
    Adam Phetlhe The ravaging inferno sparked by the purported resignation of Kgosi Mosadi Seboko from the Pan-African Parliament (PAP) is fuelled by the Speaker of the National Assembly, Phandu Skelemani mishandling the matter. Had he performed due diligence on […]
  • Ithuba to roll-out LottoMarch 22, 2023
    STAFF WRITERS editors@thepatriot.co.bw Ithuba Solutions Botswana is waiting with bated breath for an announcement on the issuance of a lottery license, by the Gambling Authority, following the successful conclusion of negotiations in December 2022, The Patriot on Sunday has […]
  • BDP rejects Living WageMarch 22, 2023
    BAKANG TIRO editors@thepatriot.co.bw Ruling Botswana Democratic Party (BDP) MPs on Friday defeated the motion proposed by MP for Nkange constituency Dr Never Tshabang, proposing for government to introduce a living wage, which will be adjusted according to the cost […]
  • Uganda passes a law making it a crime to identify as LGBTQMarch 22, 2023
    Report by Elias Biryabarema Reuters Uganda’s parliament passed a law on Tuesday making it a crime to identify as LGBTQ, handing authorities broad powers to target gay Ugandans who already face legal discrimination and mob violence. More than 30 […]
  • Ian Khama to receive African Icon Award  March 22, 2023
    KT Press Former Nigerian President, Dr. Goodluck Ebele Jonathan will headline other African greats who are set to be honoured at the maiden edition of The African Heritage Concert and Awards slated to hold in Kigali, Rwanda on April […]
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